top of page

Bold strategies, imaginative storytelling and a clear path to growth.

Transform data and insights into compelling human stories that connect with audiences and drive results. Whether it’s crafting a brand story, positioning your product, or building a growth strategy. It's about clarity, creativity, and that little bit of magic.

SandraHeadshot_smaller.jpg

Welcome 
tomorrow.

My belief is simple: ditch the jargon, embrace the bold, and say something people will care about. I specialize in distilling complexity into clarity, and crafting brand messages that spark change. (Yes, even Sheryl Sandberg noticed one of them.) Along the way, I’ve earned international awards, challenged industry norms, and even helped shape entirely new categories.

If you or your brand is ready to stand out, inspire, and grow, let’s start crafting its next chapter.

Introducing The Morrow Brand Sprint

Struggling to define your brand’s story or tackle a tough challenge? The Morrow Brand Sprint is a proprietary framework designed for agile brands. Through fast-paced, high-energy workshops, we help your team move forward—faster, smarter, and with purpose. Our streamlined process prioritizes next steps, sparks fresh ideas, and reframes business challenges for transformative results.

Services

The Morrow Method.

Brand Strategy

Uncover the white space for you or your brand. From brand audit to in market, we help you build the blueprint for tangible growth.

Brand Positioning | Insights | Personas | Employee Brand Strategy | Connection Strategy​

Find out more.

Creative Strategy

Taking the complex and distilling it into a message that will get noticed. Creative briefs that inspire creativity. And campaign messages that inspire action.

Brand Storytelling | Creative Briefs | Brand Identity | Campaign Messaging

Find out more. 

Strategy Sprints

Ask us about our proprietary Strategy Sprints, customized to address your ​biggest challenges. From corporate strategy to brand strategy, our hyper-focused Strategy Sprints will help your team work faster, prioritize next steps, and look at challenges in a whole new way. 

Find out more.

sumner-mahaffey-7Y0NshQLohk-unsplash.jpg
I’ve worked with many strategists in the past and no one has ever compared to Sandra. She’s a passionate brand builder, who understands how to build authentic brands that resonate with consumers. Sandra is a thought leader, always ahead of trend, is incredibly smart, agile and a pleasure to work with. 10/10 would work with her again. 

Daniel Josef Okorn

Co-founder, Superfantastic Design

Client experience.

QSR client McDonald's
Retail Canadian Tire
Financial Institution Coast Capital Financial
Dairy Farmers of Canada
Not For Profit Public Education
CPG General Mills
Retail client Sport Chek
CPG
Financial Institution Ledn
Services Dodds

Let's Chat.

Tell me what's keeping you up at night and together we can find solutions.

sandra@morrowstrategy.com

416.899.2081

Morrow Strategy logo
  • Instagram
  • LinkedIn
bottom of page